How to use traces for web pricing

Working in the online retail industry requires monitoring competitors' actions, as they can attract customers with better prices. It's important to know not only the current price of a product but also to regularly monitor all changes. A web price crawler can help with this.

Understanding the tool

A web crawler is also called a parser, and a program for tracking product prices is called a parser. This monitoring tool can automatically track product prices and provide analytical information to the customer.

Among its capabilities, it's worth noting the ability to track prices listed on online stores and marketplaces. However, a web crawler's capabilities are much broader; it can also extract prices listed in catalogs and price lists. The parser can be given a list of products whose prices need to be tracked and a list of sellers who are direct competitors.

What tasks can a web crawler perform?

Among the capabilities of such a service, it's worth noting the following:

1. Monitoring the prices of products specified by the customer. Specific web resources selling these products and materials are also monitored. The program determines precise data and compares it with that available to the service customer. Items with different prices are identified, and the service can automatically perform dynamic pricing, adjusting prices to match average values.
2. The parser can identify deviations from recommended retail prices, detect instances of dumping, and point out these sellers, which is most important for manufacturers or authorized dealers.
3. The product range is analyzed, identifying which items are on sale and which are unavailable, providing a more complete picture of the situation. This helps plan your own purchasing and product selection policies.
4. The web scanner identifies promotional sales and bonus programs, enabling you to take your own measures to attract customers.
5. Analytical reports are prepared, which form the basis for business planning and price management.

Conclusion

Price parsing is an important and mandatory procedure in the modern online trading environment. It's important to remember that competitors are using similar tools, and it's crucial to stay ahead of them. This service allows you to gain a clear and objective understanding of the market and obtain up-to-date data at a specific point in time.